Built by the people who do the work.

Focus + Scale is a HubSpot Certified Solutions Partner and full-service marketing and revenue operations practice, founded by operators who had spent their careers building systems inside other companies. Every campaign inherits its CRM, so that is where we start.

Structure
A partner-led practice. The partners are the people on your engagement.
Based
Michigan, New York, and Florida. Remote by design, embedded in your systems.
Partner status
HubSpot Certified Solutions Partner across all six hubs.

Systems work when people do.

We've seen growth stall from the inside. Not because teams lack talent, but because systems are fragmented and no one owns the whole picture. We built Focus + Scale to be the partner we always wanted: operators who design, build, and run the systems with you, not just hand you a deck.

  • Embedded, not outsourcedWe work inside your HubSpot instance, with your team.
  • Built for real executionStrategy and setup are tied to shipped work.
  • Accountable to outcomesIf it runs in your CRM, we help you run it.

Three operators. One focus.

Different backgrounds. The same conviction: growth is a system, and people are what make it work.

Julie Thorn, Managing Partner at Focus + Scale

Julie Thorn

Managing Partner · Michigan

Twenty years building marketing operations under other people's brands. Now in the open.

Julie spent twenty years embedded inside agencies, building and running HubSpot and marketing operations for their clients. One of those relationships, signed in 2006, continues today. She founded Focus + Scale to do the same work without the intermediary: HubSpot architecture, revenue operations, and the reporting layer that turns both into decisions.

Anthony Ward, Partner and Co-founder at Focus + Scale

Anthony Ward

Partner and Co-founder · New York

Builds the engine, then shows up to pipeline review ready to talk numbers.

Anthony has led demand generation and marketing operations at B2B SaaS companies in fintech, cybersecurity, and food tech, with more than $80M in marketing-attributed pipeline behind him. At TrustEngine he built the marketing engine through 906% revenue growth and back-to-back Inc. 5000 and Deloitte Fast 500 rankings.

Drew Bernstein, Principal at Focus + Scale

Drew Bernstein

Principal · Florida

Operating partner to private equity firms and their portfolio companies.

Drew has spent the better part of a decade on the operating side of private equity, most recently as Operating Partner at Nexa Equity and before that on the value creation teams at LLR Partners and The Riverside Company. His work spans GTM strategy, annual planning, and the operating model from diligence through exit.

We've sat on every side of the table a growth stall gets argued across.

Agency, in-house, and investor experience give us a more complete view, so we can spot what's missing, build what's needed, and keep it running.

The agency side

Two decades delivering HubSpot and marketing operations under someone else's name. We know what gets lost between the brief and the build.

The in-house side

Running demand generation and marketing ops inside venture-backed SaaS, where the pipeline number is yours and the CRM has to hold it up.

The investor side

Operating partner work across PE portfolios, where GTM systems get judged on whether they survive diligence, integration, and exit.

A HubSpot Certified Solutions Partner across all six hubs.

We design, build, and optimize HubSpot portals that connect your marketing, sales, and service work, then keep them running.

HubSpot Solutions Partner Program badge
  • Marketing Hub
  • Sales Hub
  • Service Hub
  • Content Hub
  • Data Hub
  • Commerce Hub

The people on this page are the people on your call.

Thirty minutes with a partner. We'll listen first, find the highest-friction points in your systems, and tell you where to start. Not sure yet? The Growth Gap Report takes about 3 minutes.